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Executive Financial Counseling

Personal CFO Services for Leaders and Beneficiaries

Financial guidance designed for senior executives and their families — coordinated planning that lets leaders stay focused on what they do best.

Explore Counseling Services

Executive Financial Counseling


Explore our counseling services designed for corporate executives and beneficiaries. Select a service below to preview our approach — then visit the full page for a deeper look.

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The Executive Challenge

Your Career Created Financial Complexity — We Simplify It


Senior executives and high-net-worth beneficiaries face a level of financial complexity that generic advisors aren't equipped to handle. Between equity compensation, concentrated stock positions, deferred comp, multi-entity tax exposure, and estate considerations — every decision has cascading implications across your entire financial life.

We serve as your personal CFO — coordinating everything so you can focus on what you do best.

One advisor coordinates your entire financial life, from equity comp timing to retirement modeling to estate planning
Employer-sponsored benefit at no cost to you, designed as a retention and wellness tool for top talent
Beneficiary counseling for families navigating sudden wealth, providing clarity during life's most difficult transitions
Equity Compensation
RSUs, ISOs, NSOs, ESPP, restricted stock
Deferred Compensation
NQ plans, SERPs, 409A timing elections
Concentrated Stock Risk
Single-stock exposure, 10b5-1 plans, hedging
Multi-Entity Tax Exposure
W-2 + K-1 + cap gains + AMT layering
Estate & Legacy
Trust design, wealth transfer, beneficiary coordination
How It Works

An Employer-Sponsored Benefit, Personally Delivered


Organizations engage BRIM as a benefit for their senior leaders and beneficiaries. We deliver comprehensive financial counseling — funded by the employer, tailored to the individual.

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Employer Engages BRIM
The organization sponsors executive financial counseling as a benefit — selecting which leaders and beneficiaries receive dedicated advisory services.
2
BRIM Meets the Executive
We conduct a comprehensive financial review — mapping equity comp, tax exposure, retirement timeline, estate structure, and investment positioning into one unified plan.
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Ongoing Personal CFO
We manage and coordinate the executive's entire financial life on an ongoing basis — proactive planning, real-time modeling, and partner coordination year-round.
Two Counseling Tracks

Advisory Built for Leaders and Those Who Depend on Them


Whether you're a senior executive navigating career-level financial complexity or a beneficiary managing newly inherited wealth, our counseling is tailored to your specific situation.

For Senior Executives
Executive Financial Counseling
Comprehensive financial planning for leaders — coordinating equity compensation, retirement timing, tax strategy, estate planning, and investment management into one unified approach managed by a single dedicated advisor.
Equity comp analysis — RSUs, ISOs, NSOs, ESPP
Concentrated stock diversification strategy
Executive retirement & financial independence modeling
Deferred comp timing & distribution planning
Coordinated tax, estate, and insurance oversight
Explore Executive Counseling
For Beneficiaries & Families
Beneficiary Financial Counseling
Financial guidance for families receiving inherited wealth, insurance proceeds, or settlement distributions — helping beneficiaries navigate sudden financial responsibility with clarity, structure, and long-term planning.
Inherited IRA & beneficiary distribution planning
Insurance proceeds & settlement management
Long-term investment & cash flow strategy
Grief-sensitive, pressure-free guidance
Coordinated estate, tax, and trust planning
Explore Beneficiary Counseling
Core Capabilities

What Your Personal CFO Coordinates


Whether you're an executive or a beneficiary, our counseling covers every financial dimension — integrated under one plan and one relationship.

01
Equity Compensation Strategy

We analyze your full equity package — RSUs, ISOs, NSOs, ESPP, and restricted stock — modeling optimal exercise timing, tax impact, and diversification strategies to maximize after-tax value while managing concentration risk.

Exercise TimingAMT ModelingDiversification
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Tax Optimization & Multi-Income Planning

Executives often have layered income — W-2 salary, K-1 from partnerships, capital gains from equity sales, and deferred comp distributions. We build proactive tax strategies across all sources, coordinating with your CPA on Roth conversions, bracket management, and harvesting.

Bracket ManagementRoth StrategyCPA Coordination
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Retirement & Financial Independence Modeling

We model your path to financial independence using Monte Carlo simulations, withdrawal strategy analysis, and Social Security optimization — factoring in your equity vesting schedule, deferred comp distributions, and expected lifestyle trajectory.

Monte CarloWithdrawal StrategySocial Security
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Investment Management & Asset Location

We manage your portfolio across four proprietary SMA strategies with tax-aware asset location — placing high-growth holdings in Roth accounts and tax-efficient investments in taxable accounts to maximize after-tax compounding over your full career and retirement horizon.

4 Proprietary SMAsAsset LocationTax-Loss Harvesting
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Estate Planning & Wealth Transfer

We coordinate with Bobby Feisee, Esq. on trust design, beneficiary structuring, gifting strategies, and wealth transfer planning — ensuring your estate plan stays aligned with your investment decisions and tax strategy as your career and assets evolve.

Trust DesignBeneficiary PlanningGifting Strategy
Who Benefits

Designed for Leaders and the Families They Support


Our executive counseling serves individuals at every stage of their career and family situation — from active C-suite leaders to spouses and children navigating inherited wealth.

C-Suite & Senior Executives
CEOs, CFOs, CTOs, and VPs with complex equity comp, deferred comp, and concentrated stock positions.
Spouses & Surviving Partners
Navigating inherited retirement accounts, insurance proceeds, and financial decisions during life transitions.
Next-Generation Beneficiaries
Adult children or family members receiving wealth transfer, trust distributions, or settlement proceeds for the first time.
Your Advisory Team
Chris Passarelli
Your Personal CFO
Chris Passarelli
Founder, CEO & Portfolio Manager. Leads executive counseling, investment strategy, and financial plan design. Your single point of contact.
Brian Wendroff
Tax & Comp Strategy
Brian Wendroff, CPA
Equity comp tax modeling, bracket management, Roth conversion timing, and multi-entity return preparation coordinated year-round.
Bobby Feisee
Estate & Trust
Bobby Feisee, Esq.
Trust design, beneficiary structuring, and wealth transfer strategies aligned with your equity vesting and career timeline.
Get Started

Let's Simplify Your Financial Life


Whether you're an employer looking to sponsor executive counseling or an individual seeking personal CFO-level guidance — schedule a complimentary consultation to explore how we can help.

Get in Touch

Questions? Seeking Further Insight?

Connect with our team to discuss your goals. No obligations, no pressure — just a straightforward conversation about how we can help.

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